Time.com misses a golden opportunity with its Best Blogs of 2010 list.
At least they didn’t use some godawful slideshow layout, designed solely to drive up the pageview count — they’ve got every blog on the list right on the same page. But the links don’t go to the blogs, they go to Time’s blurbs about the blogs.
What they should do is create a permanent page, with direct links to all the blogs, all on the same screen (no scrolling needed), and put a few other navigation elements (e.g. a link back to Time.com, maybe a link to other lists), and of course a couple ads.
Let people bookmark that page, and go back to it again and again as a quick ‘n’ easy reference to a bunch of cool blogs. Over time, they could rack up a massive amount of pageviews (and ad views).
(pic via B&P)
